If your press release mentions a person, business, brand, or organization that is not the main subject of the article, you may need to provide a signed authorization letter.
The letter confirms that the third party has reviewed and approved the information about them.
When Is Authorization Required?
Authorization may be required when your press release mentions:
A person or company
A client or business partner
An investor or sponsor
A third-party quote
A person shown in an image
Another brand or organization
A separate letter is required for each third party mentioned.
Third-Party Authorization Letter Templates
Business or Organization Authorization Letter
Use this template when mentioning a company, brand, nonprofit, association, or other organization.
The letter must be signed by someone who has the authority to approve the mention on behalf of the organization.
Personal Authorization Letter
Use this template when mentioning, quoting, or showing an individual.
The letter must be completed and signed by the person being mentioned.
How to Submit an Authorization Letter
Download the correct template.
Add the exact title of your press release.
Ask the third party to review the article.
Complete all required contact details.
Print and sign the letter.
Send the completed letter to the BrandPush team.
The press release title on the letter must match the article being submitted.
Important
Providing authorization does not guarantee that every news outlet will accept the third-party mention.
Some packages and outlets do not allow third-party mentions, even when authorization has been provided. Your article must still meet the requirements of your selected package.
